- What it is
- A concertina lattice that opens and locks into a wall, carrying printed panels on magnetic bars across its face. Curved and straight are not two products: they are the same frame assembled with a different set of the same parts. The panels overlap slightly so the joins read as one surface from a normal aisle distance. Everything collapses into a wheeled case, and the case usually converts into a plinth once the wall is up, which is why a pop-up is still the most-travelled stand in this market.
- What it is printed on
Graphic panels printed onto a laminated roll media — a printable film with a matt or satin laminate bonded over the face, stiff enough to hang flat off a magnetic bar and flexible enough to roll into the case without cracking. The alternative is a one-piece stretch skin in woven polyester that goes over the whole frame like a pillowcase: it hides the joins completely, but it cannot be re-panelled when only one section of the message changes. Neither is a sheet the caliper table holds.
- How it feels
- The panelled version is smooth, cool and slightly springy, with a matt laminate that stops the join catching an aisle spotlight. Run a fingertip across a seam and you find a step you cannot see from two paces back. The fabric version feels like a fitted shirt pulled over a frame — softer, quieter, and with no seam to find at all.
- What it suits
- Shell-scheme stands, roadshow modules, conference foyers, and anywhere the same crew rebuilds the same wall repeatedly without tools. It suits a message that changes one panel at a time, because one panel can be reprinted while the rest stay in the case. It does not suit a design with a critical detail — a face, a wordmark, a hairline rule — landing on a join, and it does not suit an outdoor site: the frame is a lattice, not a wind-loaded structure.
- Lead time
- Standard turnaround is 7–14 working days. Counted from approved artwork rather than from the enquiry.
- The common mistake
- Laying the artwork out as one flat rectangle and letting somebody else decide where it splits. The panel grid is fixed by the hardware, not by the design, so a logo that happens to straddle a join is cut in half by a physical step in the surface. Get the grid first and compose to it: background across the joins, and anything that has to read cleanly held inside a single panel.
Print idea
Curved and straight pop-up display
A folding lattice frame that opens into a wall without tools, with graphic panels hung across it on magnetic bars. Curved and straight are the same hardware set differently.
Standard turnaround is 7–14 working days.
What curved and straight pop-up display is
A concertina lattice that opens and locks into a wall, carrying printed panels on magnetic bars across its face. Curved and straight are not two products: they are the same frame assembled with a different set of the same parts. The panels overlap slightly so the joins read as one surface from a normal aisle distance. Everything collapses into a wheeled case, and the case usually converts into a plinth once the wall is up, which is why a pop-up is still the most-travelled stand in this market.
Graphic panels printed onto a laminated roll media — a printable film with a matt or satin laminate bonded over the face, stiff enough to hang flat off a magnetic bar and flexible enough to roll into the case without cracking. The alternative is a one-piece stretch skin in woven polyester that goes over the whole frame like a pillowcase: it hides the joins completely, but it cannot be re-panelled when only one section of the message changes. Neither is a sheet the caliper table holds.
No plateEvery fact that would tell this drawing apart — panel count, overlap width, curve radius, magnetic bar pitch — is hardware geometry the estate holds no figure for, and the printed panel itself is a plain laminated drop with no layer order or edge specific to it. Blank space is the honest answer until there is a photograph of the frame.
The specification
Six fields, and the last one is the useful one.
The same six questions are answered for every entry in this section, in the same order, so two objects can be compared without reading two pages of prose. The mistake is stated last and stated plainly, because it is the one that costs a reprint and it is the reason this page is worth sending to a colleague.
Where this sits.
Every entry is indexed three ways, because a buyer arrives knowing the occasion, the object or the material and almost never all three.
- Application
- Material and effect
Also worth looking at
- Modular backdrop wallStandard turnaround is 7–14 working days.
- Tensioned fabric backdropStandard turnaround is 7–14 working days.
- Roll-up banner standStandard turnaround is 7–14 working days.
- ExhibitionThe specification, and how it is quoted
- Every print idea, indexed three waysThe section index
- The materials libraryCaliper, weight and what each finish costs
Send the specification for this, and it comes back quoted.
Every job is quoted from its specification — stock, quantity, sides, finish, size and deadline.
- Quantity
- Stock — or the feel you want, if you do not know the stock
- Sides printed
- Finish
- Flat and finished size
- The deadline
Artwork is welcome but not required to start. Email sales@ezprint.com.sg if you would rather attach files.