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Displays & events · Point of sale

Shelf Talker Printing

A printed strip or card on a shelf edge carrying a price, an offer or a product claim.

Also ordered as: Shelf Strip · Shelf Edge Strip · Price Card · Price Strip · Shelf Barker

  • Standard7–14 working days
  • ExpressSame-day and urgent printing available

Quoted from your brief

Shelf Talker: sizes and materials by brief

From the Point of sale specification

Read from Point of sale, where the whole specification is set out.

Shelf Talker: the specification

A shelf strip that does not match the rail and a tent card that blocks a card reader both fail for reasons no proof would show.

Shelf stripsCut to the rail length. Common heights 40–80 mm, printed one side.
Shelf strip · 40–80 mm tallCut to the rail length. Ask the retailer for the fixture dimension.

Finishing

Strip cutting to rail lengthShelf strips cut to the fixture length in use, which the retailer supplies

Combinations that fail

  • Body copy at 8 pt on a shelf strip. It is read at arm’s length, at an angle, under a downlight, by somebody carrying something.

Questions

Asked about shelf talker

How do I size a shelf strip?

From the fixture, not from a catalogue. Ask the retailer for the rail length and the visible height — usually 40–80 mm — and the strips are cut to that. A strip that does not match the rail is the single most common retail print failure.

Request a quote for shelf talker.

Every job is quoted from its specification — stock, quantity, sides, finish, size and deadline.

  • Quantity
  • Stock — or the feel you want, if you do not know the stock
  • Sides printed
  • Finish
  • Flat and finished size
  • The deadline

Artwork is welcome but not required to start. Email sales@ezprint.com.sg if you would rather attach files.